The 2025 TV lineup – Sony

by Michael Sonnen | Dec 30, 2025 | News

For 2025, Sony has updated the middle and entry-level of its "Bravia" lineup, introducing a new flagship QD-OLED and a new Mini LED series.

The ultra-premium flagship models from 2024 (Bravia 9 and Bravia 7) will carry over to 2025 as the top-tier Mini LED options.

Sony Bravia 8 II 2025

The Flagship Series

The absolute pinnacle of Sony’s picture processing and panel technology.

  • BRAVIA 9 (Mini-LED) Regarded as the "top dog" in Sony's 2025 catalog, this carry-over flagship continues to dominate for those who want blinding brightness and precision. It features the XR Backlight Master Drive, which uses a unique 22-bit control system to eliminate "blooming" and mimic the contrast of an OLED while hitting peak brightness levels that can practically light up a room.

Our Sony BRAVIA 9 review takes a closer look at its Mini LED picture, bright-room performance, sound, and gaming connections.

  • BRAVIA 8 II / Mark II (QD-OLED) The shiny new superstar for 2025. This model officially succeeds the legendary A95L as Sony’s flagship QD-OLED. It’s reportedly 25% brighter than its predecessor and utilizes a 4th-generation QD-OLED panel. It’s the go-to choice for "picture purists" who want the most vibrant colors and deepest blacks available on the market.

For more detail on Sony's QD-OLED option, read our Sony BRAVIA 8 II review, including picture processing, sound, and competing OLED models.

Premium televisions designed for dedicated home theaters and high-end gaming.

  • BRAVIA 8 (OLED) A standard WOLED (White OLED) model that offers a more accessible entry point into the world of perfect blacks. It’s incredibly thin and features Acoustic Surface Audio+, where the screen itself vibrates to produce sound, making it a favorite for wall-mounting.

  • BRAVIA 7 (Mini-LED) Positioned as the "Goldilocks" of the Mini-LED range, the Bravia 7 offers many of the flagship Bravia 9’s features—like the XR Processor—at a significantly lower price point. It’s a powerhouse for bright living rooms where glare is an issue but cinematic quality is still a priority.

  • BRAVIA XR A95L (77-inch) While the new Bravia 8 II handles the smaller flagship sizes, Sony is continuing the 77-inch A95L as its primary large-format QD-OLED for 2025. It remains one of the most decorated TVs in recent history for its color accuracy.

High-Performance

OLED & Mini-LED

Mid-Range & Entry-Level 4K

Reliable performers that bring Sony’s famous "X1" and "XR" processing to a wider audience.

  • BRAVIA 5 (Mini-LED) A brand-new addition for 2025, the Bravia 5 replaces the long-standing X90L series. It brings Mini-LED technology down to a mid-range price point for the first time in Sony’s lineup. It’s particularly notable for offering a massive 98-inch size option for those looking to build a "wall of video" on a budget.

  • BRAVIA 3 (LED) The mainstream hero. It uses a standard LED panel but benefits from Sony’s 4K HDR Processor X1, which does a better job of upscaling low-quality content than almost any other entry-level TV. It’s a great "all-rounder" for bedrooms or secondary living spaces.

  • BRAVIA 2 II / Mark II (LED) The most affordable way to get into the Sony ecosystem in 2025. This new entry-level model is designed for simplicity, featuring Google TV and basic 4K upscaling. It’s a straightforward, reliable set for casual viewing.

Niche sizes and legacy models that fill specific needs.

  • A90K (42", 48" OLED) Sony continues to offer these smaller OLEDs for 2025. They are incredibly popular with high-end desktop gamers who want the pixel-perfect precision of an OLED in a size that fits on a desk.

  • W800 (32" LED) The lone survivor of the non-4K era. This 720p/1080p model remains in the 2025 lineup for kitchens, RVs, or small spaces where a 4K resolution isn't necessary.

Specialty & Small Format Models